Janis Clapoff contacted me because her business needed to pivot. After years of selling boutique jewelry at Dancing-Lemon.com, she was going back to the world of high end hospitality consulting. Her website needed to be updated!
I updated sliders and text to include their high profile clientele, removed now irrelevant information and assets from their website, and updated their WordPress SEO tools to properly reflect their new business aims.
Tech: WordPress, CSS3 Photoshop CS5, Yoast SEO
As a board member of the Santa Barbara Audubon Society, I was spearheading the effort to improve their online presence. After a series of meetings, the co-president turned to me and asked “You could build this right?” After we did some special fundraising, I had another job!
I added metrics to their existing website to understand how people used it. I interviewed current Audubon chapter members about what they were looking for. And I worked closely with the other board members to understand everything they hoped the site would be. The answers: birding events, advocacy articles and fundraising.
In the end, I built a completely custom deployment of WordPress based on Roots.io. The custom responsive theme and uses the colors of the City of Santa Barbara. I wrote a lot of the copy and several articles. The backend PHP was also customized to make the webmaster’s life easier and address many of the issues they had before.
Take a look, and if you are in SB, do some birding:
SantaBarbaraAudubon.org
Tech: WordPress, Roots.io, PHP, HTML5, CSS3, Bootstrap 3, Events Manager
When beginning her academic job search, my wife needed a simple and elegant website to showcase herself and her research. The result was CarolynHodgesSimeon.com.
I used this website as an opportunity to become more familiar with Roots.io and DRY WordPress/PHP development. I also used media queries to make sure her face and photo looked great at any size. Take a look on your phone or computer, you’ll see her smiling face no matter how small the screen!
UPDATE: Carolyn successfully was hired at Boston University in December 2013!
Joan Easton Lentz is an incredible naturalist and educator in Santa Barbara County. Author of three books on bird identification, I jumped at the chance to work with her on her website for her newest book launch.
Her goal: Sell Books! Especially her newest, “A Naturalist’s Guide to the Santa Barbara Region” and especially from her publisher, HeyDay Books. All of her other books are available on the site from Amazon.
For this project I designed a completely custom responsive WordPress theme including a custom landing page. Using the incredible photography and illustrations from the book my aim was to create feeling reminiscent of a naturalist’s journal.
How’d I do? JoanEastonLentz.com
Tech: WordPress, Bootstrap 2.3.2, HTML5, CSS3
